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Software for Ecommerce Websites

Monday, November 15, 2010


If you're looking to build a website with ecommerce functions, there are a lot of options to choose from!

When reviewing ecommerce software, make sure the system you choose provides not only ecommerce, but the ability to manage your website, a customer database, website analytics and reporting, and an easy to use interface.

It's also important to read the documentation... you might be stuck installing multiple plug-ins and writing code! Not fun.

If you don't want to write code or waste time and money on fiddly codes or add-on modules for your site, then Bullsprig's system is perfect for you. Our integrated website system gives you fully functional ecommerce capabilities, straight out of the box.

When you partner with Bullsprig for your website design and development, we give you a website (and training) that frees you to focus on your unique business goals, not waste time mastering HTML and other web technologies. At Bullsprig, we give business owners and individuals all the tools needed to succeed online. No back-end programming, no creative limits! 
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REDCO Website Design and Development

Wednesday, September 08, 2010


Bullsprig just launched a newly redesigned website for REDCO. REDCO is a Rubber Engineering and Development Company located in Carson City, Nevada. In business since 1948, REDCO has a strong reputation for dependability and quality rubber products
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Project Point Spread Website Design

Friday, September 03, 2010


A couple of weeks ago we launched a redesigned website for Project Point Spread. The site is a football pick' em site... essentially, you can log-in to the site and make your football picks every week (NFL and College). The really powerful part about the site is the "prediction engine", which allows users access to documented expert picks for every College Gameday and NFL Sunday. 
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Get professional help for your Online Marketing

Saturday, August 07, 2010


A friend of mine owns a couple of rental properties here in Reno. A few weeks ago I ran into him at The Home Depot. He was buying drywall supplies... evidently one of his tenants had destroyed a five foot area of drywall. So there he was buying his supplies, getting ready to fix the damaged wall.

I talked to him a little while later and asked about the drywall. He said it took him 5 days and about $450 to fix the wall. When I asked him how it looked, he replied, "It'll work".

That conversation got me thinking about business owners, their websites and online maketing. There are a ton of "do-it-yourselfers" in business. People who ask the question, "Why should I pay someone to build website? I can do it myself."

Of course you can build your own website. There are tons of free services out there that will allow you to do just that. But, the end result usually works out like my buddy who repaired his own drywall: learn how to do it, spend a lot of money and time, and end-up with something less-than desirable. Something that "will do".

As business owners, we justified learning how to do things ourselves in order to save the cost of paying someone else to do it. I think this philosophy works for some specific business issues. But it won't work for your website, your pay-per-click campaigns or your search engine optimization.

These online initiatives are simply too complex to handle yourself (that is, if you want to see results). In today's world, your website is more important than your storefront. Spend the money and get professional help. 
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New Web Design and Development Product from Bullsprig

Thursday, March 25, 2010


We are currently developing a new product to help business owners, individuals and other web designers build and publish websites. We're really excited about this new product... the ease of use, the functionality, low cost, etc.

The design and development of this project has been a lot of fun! From the beginning, we've asked a lot of hard questions: Why do we need this? What problems are we solving? Will customers purchase and use it?

I think the answer is yes! Of course, we hope customers will adopt our new product at a fast clip. Only time will tell.

We will go live with this new product soon. I'll keep you up-to-date! 
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St. Teresa of Avila Catholic School Website

Saturday, February 27, 2010


We just went live with a new website for St. Teresa of Avila Catholic School
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The Importance of Leads to Your Online Business

Tuesday, February 16, 2010


In business, nothing happens until a sale is made. Leads equals sales. Without leads, your business will not survive long.

We consult our clients often about the importance of conversion rates. A conversion can be many things... a product purchase, information gathered from interactive forms, a contract signed, and so on. Your conversion rate is the percentage of people who actually do what you want them to do. For example, if 10 people visit your online store and three people buy something, your conversion rate is 30 percent.

Tracking conversion rates on your website is a very important key business indicator.

Your ultimate goal is to convert clients, make a sale and keep your business growing. After the initial conversion, you need to make sure you keep getting repeat sales from your customers. The way to do this is to create marketing and sales systems that work.

With our website design clients, we first determine what their business goals are, then create conversion funnels to support these business goals.

Too many business owners focus on getting their "look" right before they start to generate leads. At the end of the day, leads are far more important than your brand. Again, leads equals sales, and without leads, your business will not survive long.

If you're in the market for a website redesign, or brand-new custom website design, make sure your website design company focuses on your business goals first, website look and feel later. 
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Delivering Great Content on your Website

Monday, February 08, 2010


I live and work in Reno Nevada. I think it's the best place in the world to live. There are so many options and fun things to do in and around the Reno area. This fits me perfect because I really enjoy spending time outside doing the things I love. One of my passions is skiing.

I am 45 minutes away from the best ski resort in North America: Squaw Valley USA. For the past 5 years I have been a dedicated pass holder and lover of Squaw. I consider myself an expert skier... although, nowhere near as good as some of the guys ripping it up at Squaw.

Recently, I found a website that offers everything I want to see and read about Squaw Valley, and other things skiing. This website is: Unofficial Squaw.

The team behind Unofficial Squaw are doing an incredible job of online marketing and delivering a website people love and visit quite often (myself included).

So what's their secret? Well, first, the layout and design of the site is really nice. They spent some time putting everything together, and either have in-house designers, or they hired a great web design company. The website is visually pleasing and has a nice grid-based layout making navigating the site very easy.

They've also incorporated some really great technologies in their website, including: weather widgets, Twitter, Vimeo video technologies, Slideshow Pro, Flickr and others.

But what really makes Unofficial Squaw so popular among ski fanatics is the content! They are delivering exactly what their visitors want: great content!

I am sure you've heard, "content is king." Make no mistake, this is absolutely true! If you want to have a website with tons of traffic and visitors... deliver great content with an easy to use website. Give your audience what they want!!

At Bullsprig, we consult business owners and individuals every week about how they can get more traffic to their website. Besides having a custom designed website, you must give users what they want. What are you selling? Do you have products, services, ideas? What about those products or services makes them "sellable"? Talk about it. Help your audience see the benefits of your offerings.

You started your business because you were passionate about it. Tell the world why and success will follow! 
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Google Apps phasing out support for Microsoft IE 6

Tuesday, February 02, 2010


I received an excellent email this morning from the Google Apps team: 
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Where Will You be Ten Years from Now

Saturday, January 30, 2010


I am a huge fan of Napoleon Hill. Hill's works examined the power of personal beliefs, and the role they play in personal and business success.

Recently I read the following by Napoleon Hill:

Where will you be ten years from now if you keep on going the way you are going?

Many people fail to realize that big success is the result of little successes achieved, often over a very long period of time. Truly successful people are long-term thinkers. They know that they must build upon each achievement and constantly learn new and better ways of doing things. A regular review of your progress is an essential part of goal-setting. A goal is little more than a wish unless it has a timetable for completion. Make sure your plan for your life includes short, medium, and long-term goals. Revise your goals as circumstances dictate, check them off when they are completed, and set new and bigger goals for yourself as you grow. And take time to reflect often to make sure you are on the right course-for you.


Pretty powerful stuff. Let me break down this information.

Truly successful people are long-term thinkers.
Thinking long-term is easier said than done. Especially in the current business climate. You might wonder where you next sale is going to come from. Or, will my business survive this period. Every business owner has these thoughts. What's important is that you do something about it.

You need to look hard at your current marketing initiatives. What are you doing now? Is it working? Is your website working hard for you and your business? What is your conversion rate in your pay-per-click campaigns? Did that email blast generate any leads or sales? And so on.

If your online marketing initiatives are not working, you must do something different.

Successful people constantly learn new and better ways of doing things.
How much time do you spend on your website? Are you updating content, photos, FAQ's? How often do you talk with your web design firm / marketing agency? What type of funnels do you have on your website? Are they generating leads or selling your products?

There are so many better ways of doing business online. At Bullsprig, we have modules that allow you to update your website from any computer with an internet connection. How much time do you spend on social media? Ever wonder how to reduce the time you spend? If you have a Google AdWords account, do you have any keywords with a low quality score? What are you, or your web design agency doing about it?

With Bullsprig as your online business partner, we can help you find new and better ways of doing business online.

Make sure your plan for your life includes short, medium, and long-term goals.
At Bullsprig, we have an internal roadmap of goals. We are constantly working and moving forward to create new, better ways of marketing online. Better ways of designing websites, building ecommerce stores.

What are your online goals? Do you have any?

It's okay if you don't have goals... you might not know where to start. Listen, we know the web is complex. We're in business to help people and companies understand the web. We’re about streamlining the complex stuff so that anyone can understand it. Our products are designed so business owners and individuals can start small and grow with it as their business does.

We are actively involved with each of our clients. We work with business owners to define online business goals and make a roadmap to complete those goals.

Reflect often to make sure you are on the right course-for you.
Success online is the result of constant communication. We talk with our clients once a week: What's working? What's not working? How can we fix it?

We believe in providing you great technology, built to help you succeed, at an affordable price.

If your website design agency is not helping your business succeed online, it's time to look elsewhere. Contact Bullsprig today. Let's start the conversation. 
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Your website IS your business. Take control of your online success today.

Contact us to learn more about what Bullsprig can do for you.

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